Social Media

Social media program development and management.

Enhance relationships

Leverage social media and its exponential reach opportunities as a sales channel

At GMS, we don’t just talk social media, we leverage social media.

Like the rest of GMS’s infrastructure, our social media program is results-driven. Our goal is to turn every customer into a revenue-generating brand ambassador. We do this by elevating, maintaining, and expanding your brand’s presence, influence, and most importantly, sales on all channels including social media.

We partner with agencies to enhance existing relationships in order to drive traffic and sales to all of your distribution channels. By leveraging our team of specialists at our social media hubs in Mexico & Chile, we tap into the exponential distribution reach and unique demographic targeting opportunities of the individual social networks to optimize conversions and sales, while building trust in your brand and service.

Additionally, while all of our marketing programs create unified branding campaigns with regional or global scaling opportunities, our social media program executes a branding strategy to reach consumers on a personal level to capture, drive, and convert traffic. We directly engage your customers and consumers by creating conversations, content, and campaigns that change perceptions, foster customer loyalty, strengthen customer relationships, build community, and ultimately, lead to increased sales and ROI.

Plus, through our social media hub, our social media program provides 360⁰ sales support integration and utilizes social intelligence to maximize the efficiency of your sales program. We use data to develop psychographic customer profiles, constantly monitoring the social health of your brand and identifying your best opportunities to drive new and incremental sales.


Our social media program includes…

Our Services


Strategic partnerships, promotions, sales incentive programs, trade show participation, and more

Public Relations

Press coverage in the region’s leading travel industry and consumer media


In-country regional sales force development with full-time sales reps in each primary country selected

Social Media

Social media program development and management presence

Online Platforms

Online and offline platform development: Apps, web and tailored made solutions

Strategic Communications

Strategic media assets to develop new client acquisition