Public Relations

Our team of dedicated public relations professionals creates systematic and custom outreach programs that consistently gain positive press exposure for your brand, hotel, or destination. This approach ensures your brand is constantly in front of the right media. Not only is it gaining impactful exposure, but building goodwill and trust with the press, customers, and marketplace.

To ensure a continued 360⁰ approach in your public relations initiatives, GMS complements your media outreach by organizing trade and consumer FAM trips. We cultivate in-market promotions, participate in trade shows, host branded events, and generate viral marketing opportunities on behalf of your brand. The purpose: to create positive multi-channel buzz and enhance results. GMS’s relationships across all levels of the industry and marketplace ensure access to the region’s most exclusive travel events and the highest levels of government.